FOR IMMEDIATE RELEASE
Pura Naturals Implements Marketing Strategy for Growing Consumer Demand
Pura Naturals, Inc. announces agencies of record for marketing strategy aimed at greater access to natural products.
Lake Forest, California – April 28, 2017
Pura Naturals Inc. (OTCMarkets.com Ticker: PNAT) has hired Blueprint in Atlanta, Georgia as the digital agency of record along with Pathfinder Films of Chattanooga, Tennessee to produce video content. These two marketing partners will coordinate efforts to bring Pura Naturals into homes across the country. Campaigns will roll-out out in early summer of 2017.
Derek Duhame President, stated: "Consumers are looking for better, earth friendly products to make cleaning easier and avoid using harmful chemicals. Pura Naturals fills the need and Blueprint and Pathfinder both have strength and expertise in digital engagement and content creation and will combine forces to create greater awareness and bring our products into more homes."
Blueprint is tasked with evaluating the Pura Naturals social footprint and initiating campaigns with targeted outreach to consumers across all social platforms. Pathfinder Films brings expertise in creating engaging content that will showcase the unique benefits of the Pura Naturals products.
Pura Naturals, Inc. will focus on separating their product offerings into distinct product lines. PuraClean will serve the total household with a one-stop cleaning solution, PuraCleanse 3-in-1 provides for health and beauty needs through a natural cleansing system for skin care, and Pura Marine offers solutions for both the consumer and commercial marine industry. Both agencies will work together to implement marketing strategies set out by Impact Strategic Marketing Insights to bring greater consumer awareness and corporate growth to Pura Naturals.
Also look for Pura Naturals in the upcoming season of NBC’s hit sitcom Superstore and watch PuraClean in action as an official cleaner for the outdoor kitchens of the world’s largest food sport competition – the World Food Championship in Orange Beach, Alabama.
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Robert Doherty, Chief Executive Officer
About Pura Naturals Pura Naturals has a household cleaning product that absorbs grease and grime while delivering unique soap infusion without harmful chemicals or the bacteria buildup common with typical sponge products. Pura Naturals’ foam technology was developed in response to the gulf oil spill. The revolutionary foam absorbs grease while repelling water and inhibiting bacteria growth and odors. The earth conscious company prides itself on its plant-based products made from renewable resources with no petroleum by-products. Further information can be found at www.puranaturalsproducts.com
Forward looking statements and other important information Some of the statements herein constitute forward-looking statements. These statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance, or achievement expressed or implied by such forwardlooking statements.
Factors that might cause such a difference include, but are not limited to, the following:
• general economic and business conditions, both national and in the regions in which the Company will operate;
• industry capacity;
• demographic changes;
• existing laws and government regulations and changes in, or the failure to comply with, such laws and regulations;
• challenges to our intellectual property rights;
• technological developments that increase the cost of providing or reduce the demand for the Company’s services;
• changes in business strategy or development plans;
• the ability to attract and retain qualified personnel;
• the availability and terms of obtaining capital to fund the Company’s business;
• and other factors referenced herein.
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